Only The Brave – mud obstacle run

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Only The Brave


A bunch of East Anglian Air Ambulance employees after having run a marathon for "Only The Brave"

Event details for Only The Brave – mud obstacle run


  • 1 April 2017, 10:00 to 16:00
  • 2 April 2017, 10:00 to 16:00


Elveden Estate
London Road
IP24 3TQ

Elveden Estate

Elveden Estate, London Road, Elveden, United Kingdom


  • 5 mile (Commit to raise a minimum of £50 sponsorship per participant): £35
  • 5 mile (No minimum sponsorship - raise as much as you can): £55
  • 10 mile (Commit to raise a minimum of £50 sponsorship per participant): £45
  • 10 mile (No minimum sponsorship - raise as much as you can): £65

About the mud obstacle run-

Only The Brave, our mud obstacle run, is back! And it’s bigger, better, and muddier than ever before!

Choose between a 5 or 10 mile mud run with over 40 obstacles; you’ll be running, crawling, climbing, and scrambling your way to the finish line. It’ll take everything you’ve got but we promise it will be worth it.

You asked for it – we’re bringing it

In 2016, you asked for more mud and more obstacles so we’re investing in some changes we think you’ll love! The saying be careful what you wish for has never been more fitting as you take on one of our toughest, roughest, dirtiest, muddiest and gruelling courses yet!

Why Only The Brave?

We need to raise over £11m this year to keep our helicopters in the sky. Ask your friends and family to sponsor you by taking part and help us do just that.

Only The Brave is inspired by EAAA pilots, doctors, patients, and families. They amaze us because they overcome physical and emotional obstacles every single day. They tell us that it’s not the obstacles you face, but the way you deal with them that counts. You’ll need the same attitude to complete Only The Brave.

Have you got what it takes? Sign up today and tell everyone using #WeAreTheBrave and join our Facebook event page.


The following start times are available:

Saturday 1 April
9:30am – 10 mile only
11:00am – 10 mile or 5 mile  (Sold Out)
12:30pm – 5 mile only

Sunday 2 April
9.30am – 10 mile only
11:00am – 5 mile or 10 mile
12pm – 5 mile only

This is a fundraising event for EAAA with two types of entry. You can either pay £35/£45 registration fee and commit to raising a minimum £50 sponsorship or pay £55/£65 and simply raise as much as you can!


There is the option to enter as a Team or an Individual. If entering a team, you do this through the normal registration route by creating a team name and following the steps on screen. You don’t all need to register at once as team members can join later by selecting to join a team by searching for the team name


Once you’ve registered you’ll receive lots of support and tips to help you reach your fundraising goal – plus training advice! Each participant gets a finishers t shirt, a medal, a goody bag, and there’ll be prizes for the top fundraisers.

What are you waiting for? Sign up today! #WeAreTheBrave

How else can I get involved?

We need lots of volunteers to help run the event so please email There’s also lots of opportunities for corporate team entry, sponsorship and publicity. Please contact for more information.

Register for the 5 mile option

Register for the 10 mile option

Terms and conditions

Take a read of our terms and conditions by clicking on the download link here.

Sponsorship form

We encourage you to fundraise via JustGiving and have also given you the option to download and print a sponsorship form.

Corporate sponsors

Balfour Beatty

Balfour Beatty is a world class infrastructure services business. They provide the essential infrastructure assets societies need to function, develop and thrive.


Roman House, Turbine Way, Ecotech Innovation and Business Park, Swaffham, Norfolk, PE37 7XD.
Tel: 01760 721 388

Twitter: @balfourbeatty

Barnwell Print Ltd

Barnwell Print Ltd, Aylsham, Norfolk, NR11 6SU

Tel. 01263 732767

Proud to support Only The Brave 2017

Breakwater IT

Breakwater offers professional IT support, consultancy and telecoms services to organisations throughout the UK.

20 Meridian Way, Meridian Business Park, Norwich, NR7 0TA

Tel: 01603 709300

Only The Brave really inspires – not only to keep you pushing on through 5 or 10 miles of muddy (yet somehow fun) obstacles, but to raise awareness of the genuinely amazing work the EAAA carries out, protecting human life across the East of England. Breakwater IT sponsored Only The Brave in 2016 and we intend to do the same again next year, without events such as these to raise much needed funds, we recognise that it becomes so much harder for the EAAA to carry out its life saving work.


Lovewell Blake

Accountants, Business Advisers and Financial Planners across ten offices in Norfolk, Suffolk and Cambridgeshire.

Bankside 300, Peachman Way, Broadland Business Park, Norwich, NR7 0LB.

Tel: 01603 663300

We are proud to be a fixture in the Norfolk, Suffolk and Cambridgeshire communities in which we live and work. Our local community is important to us and we are proud to play an active role in supporting it. Our staff took part in Only the Brave last year and we are excited to be back a second year to raise money for a cause as inspiring as the East Anglian Air Ambulance.

City College Norwich

City College Norwich is a thriving college with the aim of being the first choice for a huge range of further education courses, A Levels, degrees and apprenticeships.

City College Norwich, Ipswich Road, Norwich, Norfolk, NR2 2LJ.

Tel: 01603 773311

 Our college is all about challenging and supporting students to achieve and surpass their goals. Last year a group of students and staff from the college were challenged to take part in Only the Brave. We are delighted that even more students will be participating and gaining valuable experience of work at this year’s event, all whilst supporting a great cause.


Devour is a student-led catering business based at City College Norwich. We offer a comprehensive array of catering solutions both on-site at City College Norwich and across Norfolk & the rest of East Anglia. Devour was created by Sam Brown, a local award winning entrepreneur with over 12 years’ of experience in the hospitality sector. Devour employs students at various points within their qualifications and from a variety of vocational areas.


Twitter: @Devour_Food


Tel: 07784 886667

Devour aims to provide the maximum amount of paid work to students at City College Norwich, through sustainable hospitality ventures across the College and throughout East Anglia. It’s useful work experience and it’s also good to be doing something where you are getting paid as you would in the working world.

Jack Bobbin, (Hospitality Supervision Level 3 Student at City College Norwich.)

Go Ape

Go Ape is the UK’s number 1 forest adventure. Experience the tree tops at Thetford Forest or 30 other locations UK wide. Choose from the classic 2-3 hour Tree Top Adventure, tackling wobbly crossings, Tarzan swings, zip wires and more, or tear up the trails on the hour long Forest Segway experience.
All participants of the Only the Brave races will receive a 10% discount to Go Ape Thetford Forest. Look out for the Go Ape tribe on the day to receive your exclusive offer.

Go Ape Thetford, High Lodge Forest Centre, Santon Downham, Brandon, Suffolk, IP27 0AF

Tel: 0333 920 9821

Thorpe Travel

Thorpe Travel are a well established independent travel agency in Thorpe, Norwich.  We offer a huge range of travel options to numerous destinations around the world.

All of our staff have many years of experience in the industry, travel is our passion!We have chosen to support the East Anglian Air Ambulance as our charity of the year for 2017 as it provides a fantastic and amazing, vital service for so many people. The staff at Thorpe Travel recognise the importance of what the EAAA do in our area, we are truly in awe of how they work. We are eager to help raise funds for the EAAA which is why we are taking part in Only the Brave and sponsoring the event. – Zoe Adams, Branch Manager

Sportspark UEA

Sportspark is one of the most successful community sport facilities in the UK. We’re based at the University of East Anglia but we are open to all the community. Offering both Pay & Play and Membership options to suit you.

Sportspark, University of East Anglia, Norwich Research Park, Norwich, NR4 7TJ

Tel: 01603 593048

 We are very happy to be supporting the East Anglian Air Ambulance through Only the Brave this year. Find our staff throughout the course!