Our strategy to save lives
Together with our supporters, we will reach the highest possible standards of excellence and pioneer advances in out-of-hospital critical care to measurably improve patient outcomes across East Anglia.
Our intent
1. Deliver outstanding 24/7 out-of-hospital critical care
With an outstanding team, cutting-edge tools and infrastructure, and through sustainable income, we will deliver the very best out-of-hospital critical care to our patients.
2. Support patients and families with their recovery journeys
Through advice, signposting and the opportunity to meet the crew, we will provide aftercare and support following an accident or incident which our crews attended to help aid recovery.
3. Educate, raise awareness and train the community in life-saving skills
We are committed to improving the likelihood of good patient outcomes before our crews arrive on scene through CPR and defibrillator training. We aim to train 20,000 people per year by 2027.
4. Evolve patient care through ground-breaking research
Using the latest evidence behind advanced out-of-hospital critical care, we aim to continually improve our service through the development of new treatments, equipment, and skills.
5. Collaborate and develop mutually beneficial partnerships
Only together can we develop and deliver this local life-saving service. Through partnership working with our aviation partners, East of England Ambulance Service Trust and other emergency services, neighbouring air ambulances and other charities, we will optimise out-of-hospital critical care in East Anglia.
6. Guided by our values, enhance EAAA’s reputation through integrity, good governance and striving for excellence in all we do
Our reputation is the foundation upon which everything is built. Through integrity, good governance and excellence in all we do, we will give everyone the best possible chance of surviving and recovering from a life-threatening emergency in East Anglia.
